Primally Pure Plumping Serum
This concentrated, oil-based serum is designed to support a plumper, more radiant complexion using a blend of organic seed oils, antioxidants, and botanical actives. Pomegranate, rosehip, prickly pear, maracuja, and goji berry oils help nourish the skin barrier and support elasticity, while bakuchiol and astaxanthin add a gentle, plant-based approach to skin renewal. The texture is lightweight for an oil serum and leaves skin looking hydrated, smooth, and naturally luminous.
Ingredients
This serum is formulated with organic pomegranate seed oil, organic rosehip oil, organic prickly pear seed oil, organic castor oil, organic maracuja oil, green coffee oil, goji berry oil, essential oils of organic geranium, organic frankincense, organic rosemary, and organic carrot seed, jasmine absolute, bakuchiol, organic rosemary extract, non-GMO vitamin E, and astaxanthin derived from algae.
Certifications & Standards
Organic ingredients (brand-stated; multiple oils and botanicals are listed as organic)
Non-GMO vitamin E (brand-stated)
What I Like
EWG Rating: 2, based on entering the ingredient list into the EWG Skin Deep Analyzer. This score is primarily driven by conservative contamination flags associated with castor seed oil rather than known issues at cosmetic-use levels.
I like the richness of the oil blend here — it feels nourishing and supportive without being overly heavy on the skin.
Pomegranate, rosehip, prickly pear, and maracuja oils are great for supporting a healthy-looking skin barrier and natural glow.
Bakuchiol offers a plant-based alternative for skin renewal without the same irritation profile as traditional retinoids.
Astaxanthin and green coffee oil provide antioxidant support, which helps improve dull or stressed-looking skin.
The formula works well as a nighttime treatment oil or as a layer under a moisturizer when skin needs extra support.
Things to Keep in Mind
This is an oil-based serum, so it works best pressed into slightly damp skin or layered over a water-based serum.
Because the formula is oil-rich, very oily or acne-prone skin may prefer to use it sparingly or as a nighttime treatment.
The scent comes from essential oils and jasmine absolute, so this may not be the best fit if you avoid aromatic botanicals in leave-on skincare.
Sensitive Skin & Pregnancy Considerations
The base oils and antioxidants in this formula are generally considered low risk for topical cosmetic use during pregnancy and breastfeeding. Bakuchiol is commonly used as a gentler, plant-based alternative to retinoids, but skin sensitivity can vary. Patch testing is a smart step for those with very sensitive, acne-prone, or fragrance-reactive skin, mainly since this serum contains essential oils and jasmine absolute.
Essential oil transparency: This product contains essential oils and jasmine absolute. Essential oils can carry trace contaminants, depending on sourcing and processing, and Feather & Nest prioritizes brands that use certified ingredients and, when available, testing practices to minimize impurities.