Primally Pure Baby Balm

Important note on baby balms

When I’m choosing a balm for baby’s skin, I look for formulas that are clearly labeled and thoughtfully formulated. Because balms are leave-on products and are often used on sensitive areas, I find it helpful to understand what each ingredient contributes so families can decide what works best for their needs and preferences.

What I avoid in balms and skin moisturizers

In this category, I personally choose to avoid products with undisclosed fragrance blends or vague “fragrance/parfum” labeling, phenoxyethanol in baby products, parabens, formaldehyde-releasing preservatives, petroleum-derived ingredients like mineral oil, petrolatum, dimethicone, and propylene glycol, and antibacterial additives such as triclosan, triclocarban, or benzalkonium chloride. These are choices I make to keep formulations simple and aligned with how I approach everyday baby skin care.

Product description

Primally Pure Baby Balm is an unscented, moisture-rich balm formulated with a blend of animal- and plant-derived ingredients. The formula includes organic tallow from grass-fed cows, olive oil, emu oil, unrefined beeswax, organic calendula flower, and organic marshmallow root. Together, these ingredients create a thick, nourishing balm that can be used on areas like cheeks, hands, knees, or anywhere skin feels dry.

This balm is designed for families who prefer minimal formulations and want an option without added fragrance or essential oils.

Ingredients

Organic tallow from grass-fed cows, organic olive oil, emu oil (AEA certified), unrefined beeswax, organic calendula flower, organic marshmallow root.

Certifications

• Cruelty-Free (verified)
• Emu oil AEA Certified (verified)
• Organic ingredients (brand stated)

What I like

I like that it uses a short, clearly labeled ingredient list, avoids added fragrance, and provides rich moisture using traditionally used skin-supportive ingredients.

Things to keep in mind

This is a thicker balm that includes oils and waxes, so it may feel richer than lighter lotions or creams. Using a small amount and adjusting as needed can help determine what feels best on your skin.

Botanical ingredients like calendula and marshmallow root are commonly used topically and are generally well tolerated, though individual skin responses can vary.