100% PURE Fruit Pigmented® Berry Naked Eyeshadow Palette
A mineral- and fruit-pigmented eyeshadow palette designed to deliver soft-to-vibrant color using naturally derived pigments and skin-nourishing ingredients. This palette offers a cleaner, low-tox alternative to conventional shadows while still providing beautiful, wearable, blendable shades.
Ingredients
Formulated with mineral pigments (iron oxides, ultramarines, mica), rice starch, and fruit-derived pigments from berries, grapes, pomegranate, and other botanical sources. Includes natural shimmer minerals for highlight tones.
What I Like
Uses mineral pigments and fruit pigments instead of synthetic dyes.
Lightweight, breathable formula that feels comfortable on the lids.
A mix of soft neutrals and richer berry tones for everyday or elevated looks.
Gentler on sensitive eyes compared to many conventional shadow formulas.
Blends smoothly and builds easily without heavy fallout.
EWG Rating: 2 — low hazard based on a full ingredient analysis.
Things to Keep in Mind
Pigment payoff is soft-to-medium; deeper shades may require layering.
Shimmer shades containing mica can highlight dryness or lid texture.
Wear time is more natural and may benefit from a primer, especially on oily lids.
Natural pigments can appear slightly different across skin tones.
Sensitive eyes may still react to minerals or fruit extracts — patch testing is helpful.
Sensitive Skin & Pregnancy Considerations
The mineral pigments (iron oxides, mica, ultramarines) and rice starch base are widely considered low risk for topical use during pregnancy and breastfeeding.
Fruit-derived pigments and botanical extracts are used in very small cosmetic concentrations and are generally considered low risk for external use.