withSimplicity Liquid Eyeliner

A water-based, botanical-rich liquid eyeliner designed to deliver clean, buildable definition with a lightweight, flexible finish. This formula focuses on plant-derived ingredients, mineral pigments, and skin-soothing botanicals for a lower-tox approach to eye makeup.

Ingredients

Water (aqua), glycerine, hydrolyzed corn starch, behenic acid, xanthan gum, cellulose gum, squalane, tocopherol (vitamin E), Vanilla planifolia, Matricaria recutita (chamomile) hydrosol, Aloe barbadensis leaf juice, ascorbic acid (vitamin C), Origanum vulgare (oregano) leaf extract, Thymus vulgaris (thyme) extract, Olea europaea (olive) leaf extract, Rosmarinus officinalis (rosemary) leaf extract, Lavandula angustifolia (lavender) flower extract, Hydrastis canadensis (goldenseal) extract.
May contain (+/–): Iron oxides (CI 77491, CI 77492, CI 77499), titanium dioxide (CI 77891).
Certified organic ingredients noted.

What I Like

  • Water-based formula that feels lightweight and breathable on the eyes

  • Uses mineral pigments (iron oxides, titanium dioxide) instead of synthetic dyes

  • Aloe, chamomile hydrosol, squalane, and vitamin E help support and soothe the delicate eye area

  • Botanical extracts provide antioxidant and skin-supportive benefits, not just color

  • Avoids petroleum-based ingredients, parabens, and heavy film-formers — fits well in a low-tox routine

  • Flexible finish that works for both soft definition and more built-up liner looks

Things to Keep in Mind

  • EWG Rating: 4 — this score is driven by conservative database flagging, mainly for botanicals like lavender, oregano, thyme, rosemary, and processing-related concerns (e.g., with vitamin E), rather than evidence of intentionally added high-tox ingredients. Organic sourcing adds some reassurance around contamination controls.

  • As a water-based, cleaner formula, wear time may be shorter than conventional waterproof liners

  • Botanical extracts (oregano, thyme, rosemary, lavender) can be sensitizing for very reactive eyes — patch testing is important

  • Contains goldenseal extract, which more cautious or ultra-conservative pregnancy approaches may prefer to avoid

  • As a liquid formula, application can take a bit of practice for very sharp, precise lines

Sensitive Skin & Pregnancy Considerations

Mineral pigments (iron oxides, titanium dioxide) are generally considered low risk for topical use during pregnancy, and since this is a liquid liner (not a loose powder), inhalation exposure is minimal.

Glycerine, hydrolyzed corn starch, aloe, chamomile hydrosol, squalane, vitamin E, vitamin C, and olive leaf extract are commonly viewed as low risk for topical use during pregnancy and breastfeeding.

Lavender, oregano, thyme, and rosemary extracts tend to raise EWG scores because of sensitization and irritation potential, not systemic reproductive toxicity. They’re typically considered low risk in cosmetic amounts but may bother those with sensitive or reactive eyes.

Goldenseal is more concerning when taken orally during pregnancy. In small, topical cosmetic amounts, absorption is low, but some people still choose to avoid it as a precaution.